positive impact

How we measure the environmental impact of organic and Raingrown produce — and what the numbers behind our positive impact mean.

what do our impact metrics show?

The impact metrics show the difference between organic and conventional production systems.

In 2025

Water saved (L)

Liters of water saved from use or pollution

491,306,819

Enough water to supply a community of about 9,600 people for an entire year

Soil Saved (kg)

Kilograms of fertile soil preserved from erosion, degradation or newly built

24,344,845

Over 1,740 truckloads of fertile soil preserved

CO₂ reduced (kg)

Kilograms of greenhouse gas emissions avoided

3,054,778

Equal to the yearly CO₂ absorption of over 139,000 trees

Water Saved From Use (L)

Liters of scarce drinking water saved

1,586,415,000

Enough to supply a community of around 31,000 people for a full year.

measuring positive impact

Organic and Raingrown farming deliver measurable environmental benefits compared to conventional production. By avoiding synthetic inputs — and, in the case of Raingrown, irrigation — these systems reduce pressure on freshwater resources, protect fertile soils and lower greenhouse gas emissions.

At Eosta, we calculate these benefits per kilogram of organic and Raingrown produce we source and sell, and express them in practical impact units — such as liters of water saved, kilograms of soil preserved and kilograms of CO₂ reduced. Below, we explain the methodology behind our impact facts, the data we use and how each impact number is derived.

why organic & Raingrown perform better

Click on each step find out more.

01

Soil

why organic saves soils

Organic farming protects and regenerates soil, so less fertile organic soil is lost through erosion, leaching and degradation.
Compost, natural fertilisers, crop rotation and cover crops build organic carbon and humus and keep fertile soil in place.
By avoiding synthetic pesticides, soil life such as earthworms keeps soils aerated and fertile, strengthening soil structure.
Careful ploughing and limited heavy machinery avoid compaction, improve water infiltration and reduce soil wash-off and degradation.

02

Water

why organic saves water

Organic farming uses less water and keeps water clean compared with conventional agriculture.
Better soil structure and higher organic matter increase water-holding capacity, so less irrigation water is needed.
Rainwater and irrigation water are used more efficiently, reducing runoff and saving scarce freshwater resources.
No artificial fertilisers or chemical-synthetic pesticides means less leaching to groundwater and surface water; research shows 20–40% higher water efficiency, with a conservative 20% saving used in our calculations.

03

CO2

why organic saves co2

Organic farming avoids synthetic fertilisers and chemical pesticides, so fewer fossil-fuel-intensive inputs are produced and used.
Compost, ground cover and active soil life increase carbon sequestration, so more CO₂ is stored in the soil.
Smaller-scale operations and less heavy machinery mean lower diesel use and fewer emissions per kilo produced.
Healthy organic soils are more resilient to droughts and flooding, reducing losses and avoiding additional climate impact.

04

Organic Raingrown

how organic raingrown saves water

- Organic Raingrown crops are grown in regions with enough natural rainfall, so no irrigation is needed.
- They use only “green water” from rain, not freshwater taken from drinking or sanitation systems, so local water stress is reduced.
- For avocados, conventional cultivation typically needs about 1,000 litres of irrigation water per kilogram; each kilo of Organic Raingrown avocados therefore saves roughly 1,000 litres of scarce freshwater, on top of the general organic water savings.

how the numbers are calculated

Click on each step find out more.

01

Volumes

volumes

We use actual sales volumes per product for the reported year.

02

Reference system + boundaries

REFERENCE SYSTEM + system boundaries

For each crop we compare organic production with a non-organic baseline. Differences vary by crop type (annual/perennial, shrub/tree) and by cultivation method.
Calculations include on-farm practices as well as transport and packaging impacts.

03

Models used

models used

Water, soil and climate factors are derived from FAO impact models (including CROPWAT and CLIMWAT) and Soil & More Impacts’ footprinting methodology.

04

Aggregation

aggregation

Product-level impacts are multiplied by sales volumes to calculate cumulative savings over time.